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The B2B sector needs to wake up; social media has changed all the rules

Twitter is an advertising media because it is a social network. It has become an essential promotional tool. We see this of course through the consumer brands we know and love (and those we hate too). Now businesses in every sector need to understand that it will soon be impossible to get noticed without using, […]

The B2B sector needs to wake up; social media has changed all the rules Read More »

5 timely tips to generating free-ink PR. Get your next media release noticed

Did your last press release really stand out? Did it get the exposure you wanted? Did your media notification get through? When preparing any communication, and in particular a press release, you really do need to be sure to grab attention. Forget these key points and your story will not get noticed. Journalists have seen

5 timely tips to generating free-ink PR. Get your next media release noticed Read More »

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