How to get full attention on LinkedIn
Here are a few tips on what you need to understand if you want to build a solid foundation for your digital presence. Do these and you will boost your career and get more business.
Why thought leadership comes from doing, not talking
Thought leadership can’t be achieved through good communications alone – it must be built on what you’re doing. We want to share with you this excellent article originally published by The Guardian http://www.theguardian.com/media-network/marketing-agencies-association-partner-zone/2015/dec/17/thought-leadership-doing-not-talking It just slipped out, but I think I got away with it. You might characterise it as a low audible sigh. …
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Why the C-Suite Needs to Get Social
Social media is as significant as the emergence of the printing press, of radio, of television, of the internet, of e-mail. This excellent article is a guest post from Damian Corbet at http://thesocialcsuite.net/ Some time ago I gave a talk on social media to C-level executives from B2B companies. Feedback was great, but there were a lot …
Professional social media is an essential part of business
For international corporations or individual entrepreneurs LinkedIn and Twitter are currently the dominant social media networks. Your LinkedIn profile is not just there as an online CV. It is a powerful tool to get you noticed and nurture your network of contacts. You need a structured professional social media strategy to become a more effective sales …
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B2B social media is on the rise as websites decline
What is the role of social media today for companies active in a business-to-business market? Social media has taken over the internet Social media channels are already as influential as traditional websites. They are now becoming much more important. Websites are the shop window or online catalogue for a company. But the key content – …
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LinkedIn for Business – What you need to know
LinkedIn is now recognized as the key social media to support a business to business marketing strategy. Here are some of the key guidelines to follow to ensure you get the basics right. Initially, these guidelines will help to avoid embarrassment and promote a professional image of you and your company. More importantly, you need …
What is the Social Tipping Point for your message?
The website has had its day. Okay, there are about one billion websites on the Internet but it is perhaps the beginning of the end. Everyone is turning to mobile and other devices to find information. Apps and other platforms are replacing websites. Meanwhile the way we search is changing. In fact, we are searching …
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How to get the most out of LinkedIn
LinkedIn is one of the most powerful social networks today. It has close to 400 million members and 40% of them log in every day. To make sure you are getting the most out of it, check out some of the great suggestions below. You can also find them here http://www.ethos3.com/2014/08/33-linkedin-tips-in-140-characters-or-less/