Tag Archives: CEO

Why thought leadership comes from doing, not talking

Thought leadership can’t be achieved through good communications alone – it must be built on what you’re doing.   We want to share with you this excellent article originally published by The Guardian http://www.theguardian.com/media-network/marketing-agencies-association-partner-zone/2015/dec/17/thought-leadership-doing-not-talking It just slipped out, but I think I got away with it. You might characterise it as a low audible sigh. It was right

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Why the C-Suite Needs to Get Social

Social media is as significant as the emergence of the printing press, of radio, of television, of the internet, of e-mail. This excellent article is a guest post from Damian Corbet at http://thesocialcsuite.net/   Some time ago I gave a talk on social media to C-level executives from B2B companies. Feedback was great, but there were a lot of questions about

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