Light Speed is the most in-depth, behind the scenes look at the Bridgestone World Solar Challenge yet. It is presented by Derek Muller of Veritasium,
Check out the first episode of this YouTube Original Series.
2019 will be the fifth time we’ve taken on the challenge of promoting the Bridgestone World Solar Challenge and it’s a privilege to tell the stories of a generation looking for a sustainable way to travel that is not at the expense of the planet.
While the technical algorithm no doubt remains an essential element of the platform, Airbnb continues to emphasise the relationships between guests and hosts.
Some latest brand surveys provide insight into the culture of the UK and France from a marketing and branding perspective.
The Firstpoint team are in Darwin and Adelaide this week managing the media for the Bridgestone World Solar Challenge. Here are some photos of the TV, radio and online journalists from around the world covering the event.
This research is specific to large corporations but the lessons we can learn from it apply to business leaders of companies of all sizes.
In a room full of non-native speakers, ‘there isn’t any chance of understanding’. It might be their language, but the message is often lost.
Here are a few tips on what you need to understand if you want to build a solid foundation for your digital presence. Do these and you will boost your career and get more business.
A truly social CEO is still rare, but there are a few leaders out there demonstrating what it looks like and how it benefits their personal and professional brands.
When you are communicating internationally you need to think things through. And it is not just about language, it is about culture at every level. Coca-Cola appear to have really lost the plot in their #AbreTuCorazon campaign forgetting to take into account a variety of factors including aspects of cultural and commercial colonialism. It all looks …
